When hiring a Nashville TN marketing agency, it’s easy to get overwhelmed by the options. There are lots of digital marketing agencies in Nashville with solid reputations and great reviews.So how do you narrow down your options? And how do you know you’re headed in...
Online marketing is a combination of various complex practices, many of which are crucial to the success of businesses today. That being the case, it's vital that you weigh having an in-house marketing team versus the benefits of outsourcing digital marketing. The Current In-House Marketing Challenge Having...
Working with the right digital marketing agency can result in various benefits to your business. The only catch is that, to choose the right one, you have to know what to look for in a marketing agency. How to Choose the Right Marketing Agency There are at...
You may know that marketing is essential for your business but don't know where to start or have an in-house team to assist you. Consider some pros and cons to see whether hiring an online marketing agency is the right move for you. The Pros of Hiring...
Creating an online presence for your brand is becoming a bigger task every year. With the growth of the internet and social media, learning where to establish your brand online deserves a lot of thought. The first step is knowing who you are and what you want to convey to your audience. A company who makes products may need a different online presence than a company that provides services. One who sells products business to business will look different than one who sells directly to a consumer. A digital marketing agency can help you develop your brand and find the best ways to create a complete online presence with a digital marketing plan. Here are a few tips from GoEpps to help you get started on shaping your brand’s online identity:
Here at GoEpps we like to keep up with the latest news in online marketing. In addition to reading up on the latest news articles, we just can not resist a good book on great business practices. And there are so many out there. As a digital marketing agency based in Nashville, TN and serving clients across the US, we want to share some books that have influenced the way we do business.
People have been talking about a huge buy this week: Microsoft purchased LinkedIn for $26.2 billion. This transaction is a merging of two different businesses, one in the world of software and one in the world of professional social networking.
Before we can answer the question of whether or not UGC (user-generated content) is even worth our time, we need to define what UGC actually is. User-generated content is a fairly self explanatory term. It is the term used to describe any form of content such as video, blogs, discussion forum posts, digital images, audio files, and other types of media created by consumers or end-users of an online system or service and is publicly available to other consumers.