Google My Business (GMB) is one of the most important online directory listings you can have. Examine a few ways in which it can boost your business’s search engine optimization.How Google My Business Increases Your Online VisibilityThe goal of SEO is to boost the rankings...
Yelp has started penalizing companies that solicit reviews from their customers. While asking for Google reviews is still an advisable SEO strategy, asking for reviews on Yelp is not. To learn more about how Yelp's review solicitation penalty works, click here for Joy Hawkins' article...
While relevant content on your on site is vital for good search engine optimization, you do not want to miss out on opportunities to increase your local search engine optimization. Local SEO can be increased through content on your website, but using local maps, such as Google maps, is vital in increasing your search engine rankings.
Local Search Engine Optimization is different from your basic SEO in the one way you have probably guessed; it is local to your specific market. It is targeted SEO to your geographic location. Website optimization for Local SEO is going to increase your odds of being on the first page of the search engine results.
Google and other search engines are always trying to improve its customer experience. When you search for something specific, you want the best and most relevant results to come up on the first page of results. That’s Google’s goal, too.