Marketing News and Tips
Ten Content and SEO Tools You Need to Know About Now
There are many content and SEO tools that can help you take your content to the next level and have it found online. Click to find out those tools.Keep reading
Local SEO is a Bigger Ranking Factor Since 2020 Google Updates
After the 2020 Google Core update, localization pages and other local content improve rankings. Get local SEO tips from GoEpps.Keep reading
Is it Better to do SEO/Organic Search Marketing, Paid Search Marketing, or Both?
There are choices to make when deciding how to tackle search marketing. Click for GoEpps’ insights on if you should invest in SEO, paid search, or both.Keep reading
Should You Expect to Gain Truly Qualified Marketing Leads from Your Website?
With all the emphasis online marketing gets these days, it’s easy to be skeptical. Click here for GoEpps’ on gaining quality leads online.Keep reading
SEO Tactics & Priorities for 2019: Part Three Off-Site SEO
Click here to access part three of our series on SEO and marketing best practices for 2019.Keep reading
How Much Should a Company Invest in Search Engine Optimization?
Your company has plenty of options when it comes to marketing. Click here for GoEpps’ insights on how much to invest in SEO.Keep reading
Everything You Can Do With Google Analytics + Google Search Console
Click here for the key features offered by Google Analytics and Google Search Console, and why your business should take advantage of them.Keep reading
How Long Does it Take for SEO to Have Good ROI? What About Paid Search Ads?
Is SEO worth the time and money it takes to build campaigns? Click here for answers to maximize return on investment.Keep reading
Don't Ask for Yelp Reviews! Solicitation Penalties Can Hurt Your Business
Yelp has started penalizing companies that solicit reviews from their customers. Click here for insights on how to use this Yelp update.Keep reading
Google Chrome’s Article Recommendations & Your AMP Pages
The ‘Articles for You’ feature of Google Chrome mobile was named a leading source of traffic. Click here for insight using AMP for articles.Keep reading
GoEpps Named in Top Digital Marketing Agencies in Nashville
Expertise.com named GoEpps in the top 19 digital marketing agencies in Nashville! Click here to see what makes GoEpps a top company.Keep reading
Facebook’s Big Announcement: What You Need to Know
Facebook dropped some huge news concerning updates to Facebook’s News Feed. Click for GoEpps’ insights on optimizing for the new updates.Keep reading
How Your Website can Make a Great First Impression
First impressions are huge when a website “meets” a potential lead. Click here for GoEpps’ insights on making a good first impression.Keep reading
The Importance of Sitelink Extensions in Google Adwords
Sitelink extensions are popular ways to add more links to your ad on Google. Click here for GoEpps’ insights on sitelink extension.Keep reading
How Much Should it Cost to make a Video for my Website?
No matter your budget, videos are vital to your search engine optimization strategy. Click here for GoEpps’ insights on budgeting for video marketing.Keep reading
Should I Invest in SEO, PPC, Social, Email or Something Else?
For some small businesses, digital marketing may still feel like new territory. Click for GoEpps’ insights on picking the right digital marketing.Keep reading
Should I Advertise in Places like Yellow Pages and Angie’s List?
There are more options now than ever for advertising. Click here for GoEpps’ insights on investing in business directories.Keep reading
Is There a Quick Way to Optimize my Pages for Search?
In order to optimize any web pages for search, there are between 20 to 100 different steps that you can take. Click to see the most efficient optimizations.Keep reading
How can I use Social Media to Increase Site Traffic?
There are valuable ways to increase your site traffic using a small business marketing plan. Click here for GoEpps’ insights on social media marketing.Keep reading
6 Can't-Lose Ideas for Showing Up Well in Local Search Results
Need some local SEO help? Click here for some simple and foolproof ways to spruce up your site to improve in local SEO results.Keep reading
Using Year Over Year Natural Search Data to Gain Insights
Some businesses, and traffic as well, are seasonal. Click here for GoEpps’ insights on why you should compare metrics year-to-year.Keep reading
Measuring Up the Competition for Your Local Search Market
Whatever industry you’re in determines your level of competition in natural search results. Click for GoEpps’ insights on tracking competition.Keep reading
Valuable Content Marketing: Localized Blog Posts for Contractors
Whether you’re a commercial painter, roofer, patio installer, plumber, or landscaper, it’s important to know what makes a good blog post for these types of businesses.Keep reading
SEO is moving past magic tricks and toward hard work
It’s a sad fact: For a long time, Search Engine Optimization (SEO) has mostly been about trickery. It’s been about gaming the crowd or pulling one over.Keep reading
Search Engine optimization for more website traffic.
If you have a website for your business, you may have asked yourself “How can I get more qualified leads from my site?” The answer is to get more good, qualified traffic.Keep reading
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