GoEpps Blog

Dis­cov­er how Google’s new AI Mode is set to trans­form search in a big way, and keep read­ing for more dig­i­tal mar­ket­ing, AI, and PPC updates!

Mar­ket­ing suc­cess in the con­tract­ing indus­try requires stay­ing ahead of the com­pe­ti­tion with smart strate­gies and tactics.

Avoid com­mon SEO pit­falls and dis­cov­er how to opti­mize con­tent via loca­tion page schema and oth­er types of struc­tured data. GoEpps helps you stay ahead.

Peo­ple research doc­tors, prac­tices, and pro­ce­dures before mak­ing an appoint­ment. Because of this, health­care prac­tices today must be mas­ter dig­i­tal marketers.

GoEpps cov­ers the lat­est in dig­i­tal mar­ket­ing across indus­tries. Read our update from Feb­ru­ary 26^th, 2025 for expert insights on SEO, AI, con­tent mar­ket­ing, and more.

Get­ting your con­tent out there on all the right chan­nels is key to reach­ing prospec­tive buy­ers, rein­forc­ing your brand, and boost­ing SEO.

By under­stand­ing how per­son­al­i­ty traits impact pur­chas­ing deci­sions, com­pa­nies can run more effec­tive mar­ket­ing cam­paigns and build strong con­sumer connections.

Is your email per­for­mance sub-par? Check out our top tips for improv­ing email open and click-through rates.

This guide explains proven pro­mo­tion­al strate­gies for increas­ing new patient appoint­ments at your practice.

Par­a­site SEO has neg­a­tive con­no­ta­tions, but there is more nuance to this prac­tice than most peo­ple realize.