Your Competitors Have Entered the AI Era of Digital Marketing. Have You?

AI changes two big things for all companies: appearing in generative AI content, and using AI to do marketing more easily. We can help you navigate both (... and tell you how you are doing against the competition!).

Strategy

Doing strategy for a marketing world that didn’t exist five years ago (and barely existed five months ago). AI has fundamentally changed search, content, workflows, and go-to-market planning. We help you separate signal from noise, choose the right tools, and build adaptive strategies that perform across traditional channels and emerging AI discovery engines.

Clear direction in an AI-saturated marketing landscape.
Practical guidance on AI tools that actually fit your business.
GEO (Generative Engine Optimization) visibility across AI search and answer engines.
Modern GTM planning for complex, regulated, or enterprise environments.
Real-time strategic adjustments as platforms and algorithms shift.
Human-led strategy enhanced by AI—not outsourced to it.

When you get strategy right in the AI era, you stop reacting to change and start capitalizing on it.

Performance

Performance marketing built for constant change, not static plans. The old “set it and optimize later” model is dead. We take a fresh, reality-based look at your marketing every month, proactively adjusting tactics to reflect what’s actually working now, not what worked last quarter.

Monthly recalibration to keep pace with platform and AI-driven shifts.
Proactive change management instead of reactive fixes.
Clear performance visibility and honest benchmarks.
Channel-agnostic thinking.
Tactical execution tied directly to business outcomes.
Faster learning cycles and fewer wasted dollars.

When you treat performance as a living system, you get sustained growth instead of temporary wins.

Creative

A modern creative engine without too many cooks in the kitchen. We’re a one-stop shop for creative strategy, production, and publishing, built for speed, consistency, and scale. On-site content, social media, email newsletters, video production, and more. Tell us what you need, and we handle everything from concept to execution, backed by performance insights and AI-accelerated workflows.

Integrated creative services across channels and formats.
Fewer vendors, less management overhead.
Faster turnaround without sacrificing quality.
Ideas rooted in performance data, not guesswork.
Predictable, desirable pricing models.
A US-based agency with a hybrid US + nearshore team for flexibility and scale.

When your creative is aligned, efficient, and performance-driven, your brand moves faster and converts better.

Who You’ll Be Dealing With: Michael, Founder and Solutions Architect for Your New Growth Team

Michael Epps Utley - CEO, Founder
michael@GoEpps.com
615-429-2152

Hi, I’m Michael. I read Friedman’s “The World is Flat,” and started this company 15 years ago. I was inspired by how technology had connected the world, and made it possible to do marketing in a way that had never been done. We are at that point again with the emergence of AI tools for searching online, and AI tools for improving productivity of teams.

We are your trusted guide in a changing marketing landscape. We have a perspective based in experience, and we do good work. If you need help navigating change for a company or a portfolio of companies, we should talk.

Meet the team

The Leaders Behind GoEpps

Michael Epps Utley

CEO and Founder

While Michael oversees the effectiveness and efficiency of the company, he is also intentional about connecting directly with clients.

Kailyn Liebetreu

Marketing Coordinator

For Kailyn, marketing runs in the blood. The latest of many in her family to work in marketing, Kailyn is excited to use her knowledge and experience to benefit our customers.

Ethan Keeley

Content Manager

Ethan is skillfully attuned to high-quality content and knowledgeable in his craft, making him a valuable asset to the team of writers as well as the clients we represent.

Ryan Lannum

Performance Manager

Using his background in business and marketing, Ryan builds and executes SEO strategies that achieve top results for our clients.

Lexa Castellan

Social Media Manager

Lexa excels in creative strategies that meet her clients needs. She enjoys crafting social media campaigns that are visually engaging & provide people with the resources they need.

Barry Ferguson

Partner

Barry Ferguson provides strategic guidance and direction for GoEpps, helping the company make sound financial decisions as we grow.

Michael Byrne

Partner

Michael provides strategy & oversight having run 20+ businesses. He directs big-picture vision at the company, helping make structural improvements & putting operating procedures.

Autumn Ijiran

Digital Marketing Coordinator

Autumn Ijiran is a dedicated Digital Marketing Coordinator at GoEpps who helps drive projects, supports operations, and ensures our clients have a positive, transparent experience.

Regina Mwangi

Finance Coordinator

Regina Mwangi, Finance Coordinator at GoEpps, brings precision, compassion, and a collaborative spirit to every project.

Karin Rego

Content Producer

Karin Rego's decades of marketing, writing, and design experience helps brands find and express their authentic voice through standout digital content.

How we work

#1: Let's Connect

Everything starts with a conversation. We invite you to book a time below and share what you want to accomplish. Generally, no prep is needed for this intro call.

#2: There Is a Solution

We will use that intake and develop a solution. We typically pull data from Google, Meta, and other tools (often to measure you against the competition) to turn your objectives into a recommended approach.

#3: See the Way Forward

Next, with our plan on the table, we can refine it to align with your existing resources, budget, goals, and timing. Then we begin!

Real results

Hear directly from healthcare businesses that have used GoEpps to grow. These are real clients sharing real success stories because we believe results speak louder than promises.

"The team worked seamlessly with our business to deliver results that were directly in line with our needs and went above and beyond our expectations. They are professional, organized, intelligent, and awesome to work with."

Rebecca

"The ENTIRE TEAM at GoEpps was professional, courteous, responsive, EXPERTS AT WHAT THEY DO… very pleased with the professional work that was done revamping our website."

Robin

"Passion, skill, and integrity would be three words to describe my experience…he knows exactly how to pave the lane you want your visitors travel down."

Matt

Ready to Move Your Marketing Strategy Into the AI Era?

If you’re ready to stop guessing and start growing, we’re here to help. Our proven system drives more leads, visits, and revenue every day. Book your free demo today and let’s build your success story together.

We Are the Digital Marketing Pros

Work with a great team of passionate, experienced professionals.

Our mission is to deliver valuable digital marketing services to our clients, create life-enriching growth for our team, and thrive as a smart and lean organization in an ever-changing market.

901 Woodland St. Suite 104: 03-129
Nashville, Tennessee 37206

888-340-6731

Your Competitors Have Entered the AI Era of Digital Marketing. Have You?

Strategy

Performance

Creative

Who You’ll Be Dealing With: Michael, Founder and Solutions Architect for Your New Growth Team

The Leaders Behind GoEpps

How we work

#1: Let's Connect

#2: There Is a Solution

#3: See the Way Forward

Real results

Rebecca

Robin

Matt

Ready to Move Your Marketing Strategy Into the AI Era?

We Are the Digital Marketing Pros

Services

Company

Legal